The Bold And The Beautiful Celebrates 39 Years With New Streaming App

The Bold And The Beautiful Spoilers reveal that show has been on for 39 years and they have found an amazing way to celebrate. B&B’s new app is called BBTV. Brad Bell speaks out on the exciting news.

B&B Fans Get What They Want

The Bold And The Beautiful fans have wanted a way to watch old episode of the show for years. Now that is finally possible as the new streaming app makes it a reality.

BBTV will begin featuring 37 seasons of the long running soap with Season 38 becoming available when it is released. Currently, B&B has a deal with Paramount+ to air recent episodes.

“The multi-Emmy-winning daytime drama, currently filming its 39th season, is opening the vault and launching a new streaming digital platform and B&B destination, BBTV (boldandbeautiful.com), to fans worldwide on March 23, 2026,” according to the official press release announcing the new app and how to access it.

The B&B App Will Provide Other Content

The BBTV app will not just have old episode of the show, it will provide viewers with other interesting content. Fans can expect never before seen content such as “cast auditions, cast party footage, behind-the-scenes videos, and talent interviews. One example of this content is Katherine Kelly Lang’s 1987 audition for the role of Brooke.”

“The app even includes the 2016 documentary Becoming Bold and Beautiful, which was made when B&B filmed in Monte Carlo.” ““BBTV is not just a streaming service, it’s a heartfelt love letter to our viewers.

Featuring over 9,000 written episodes that honor character development and narrative continuity, all woven into a global fan community like no other,” expressed B&B executive producer Brad Bell, son of the show creators William J. Bell and Lee Phillip Bell.”

Available World Wide

The app is available worldwide because of the show’s popularity due to filming in various international locations that have made B&B a global phenomenon. Again, BBTV goes live on March 23 to help celebrate the 39th anniversary of the CBS soap. It is available on streaming devices. Subscriptions go for $5.99 a month to $49.99 annually.

According to Michael Fairman TV, “Octopean Media, a 3BMG company, developed the BBTV platform, which will be available on web browsers in addition to iOS, Android, Apple TV, Android TV, Roku, Amazon Fire, Vizio, LG Smart TV and Samsung.”

“Countless actors and celebrities have appeared on The Bold and the Beautiful through thee years from Usher, Gina Rodriguez, Daddy Yankee, Denise Richards, Wayne Brady, Mario Lopez, James Corden, and Betty White, all of whom can be seen again on the new streaming service.”

John McCook (Eric Forrester) and Katherine Kelly Lang (Brooke Logan Forrester) remain on the show still today after 39 years on the air.

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